WHY FRANCHISING
1. DETALIED TRAINING.The franchisor provides detailed training and continuing assistance from the franchisor such as; manufacture, preparation, accounting, business controls, marketing, promotion and merchandising..
2. ESTABLISHED & REPUTABLE BRAND. The franchisee benefits from operating under the name and reputation (brand image) of the franchisor, which is already well established in the mind and eye of the public.
3. NATIONAL SCALE ADVERTISING. The franchisee receives the benefit on a national scale (if appropriate) of the franchisors advertising and promotional activities at a lower cost than if they were to attempt such marketing themselves.
4. CHEAPER PRODUCTS. The franchisee taps into the bulk purchasing power and negotiating capacity made available by the franchisor by reason of the size of the franchised network.
5. HELP FROM EXPERTS. The franchisee can call on the specialised and highly-skilled knowledge and experience of the franchisor's head office organisation, while remaining self-employed in their business. The franchisee also has the services of the field operational staff of the franchisor who are there to assist with any problems which may arise from time to time in the course of business.
6. REDUCED RISKS. The support and benefits provided by a Franchise system greatly reduce a franchisee's business risks.
Franchising has proven to be one of the most dynamic management tools to emerge from the 20th century. Companies with a good product or service concept can expand at a faster rate because of the commitment of individual franchisee’s who are in business for themselves, but not by themselves.
You can own and operate your own business, with access to an established and proven system, plus have the benefits of access to ongoing research and development of new products and services.
Being part of a franchise system also gives you group purchasing power, with established supply networks. All the negotiations and hard work are done for you.
Franchising gives you access to the advantages of group marketing and advertising. There is no need for you to have any previous marketing experience, as we have the knowledge to provide you with the initial and ongoing support to help you develop local store marketing initiatives.
With full operational training provided, Love coffee & Crepes Franchise Partners are provided with all the tools necessary to start their business fully prepared and ready for success!
Franchising is a blend of the advantages of big business and small business by marrying the benefits of each, the personal commitment, initiative and contacts of small-scale local business, with the management systems, economic power, technological facilities and financial resources of a large-scale business enterprise.
